Winning the Marketing Marathon: Branding, Messaging, and Strategy
Marketing isn’t easy. It’s even harder without a team of experts. How do you create the best brand image for your organization, craft a relevant message, and get it in front of the right people?
Join CNE and Sara Whiffen, owner of Insights Ignited, to explore the foundations of branding, messaging, and tactical marketing implementation. Specifically, participants will learn how to:
· Build an authentic brand
· Match their messaging with their audience
· Avoid common marketing pitfalls
Participants will walk away with the knowledge and tools to apply marketing concepts to the challenges faced by nonprofits.
Executive directors, board members, marketing, communications, and development staff are encouraged to attend.
American Sign Language interpreters or other communication access accommodations are available upon request. Please submit any accommodations requests to Andrew Robinson, Program Manager, 434-951-9042 or firstname.lastname@example.org.
|When||Thursday, October 26, 2017 9:00AM - 11:00AM|
|Where||Center for Nonprofit Excellence|
|Trainer||Sara Whiffen, Insights Ignited|