AMA-CNE Like Minds: Investigating the Overhead Myth

Join us for a discussion of nonprofit overhead, donor expectations, charity watchdogs and the ethics of fundraising. Our guest will be Jennifer Phillips, Ph.D., founder and principal of JLP Strategy. Jennifer has a background in nonprofit fundraising and is a trained ethicist. This session will help you discover why the “Overhead Myth” matters, and what it means for your organization’s strategy.

Like Minds is a collaboration between Central Virginia Chapter of the American Marketing Association (AMACVA) and Center for Nonprofit Excellence. This group provides an opportunity for nonprofit marketers to share challenges, swap stories and get industry updates. To encourage small-group discussion, registration will be limited to 20 participants. We encourage participants to register early!

This program is only open to CNE-member marketing professionals and AMA members currently working for a nonprofit organization.

American Sign Language interpreters or other communication access accommodations are available upon request. Please submit any accommodations requests to Andrew Robinson, Program Manager, 434-951-9042 or
Topic Marketing
When Thursday, June 14, 2018 8:30AM - 9:30AM
Where Center for Nonprofit Excellence
Trainer Emily Patterson
Member Fee $0.00
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Center for Nonprofit Excellence
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