What We’re Reading

August 18, 2016

Perfect Often Enemy of Good in Fundraising

News-media-standards-e1469108661131There are two words to keep in mind when a news story relating to your organization’s mission hits, according to Whitney Broadwell, of International Medical Corps: “Carpe momentum.” In this NonProfit Times article, read more about how perfect is often the enemy of good in fundraising and marketing following a major event.